Supermarkets must stop scaremongering

by John Jackson on May 1, 2013, 09:18

"Supermarkets are pandering to misplaced consumer fears about the health risks of of widely used food ingredients in a cynical marketing move, a group representing young scientists has warned."

VoYS member Simon Rees points out that:

“Lidl makes its products with ‘no added MSG’ because that’s what it thinks customers want. No science. No evidence. Simple marketing.”

A pertinent question would now be: why do their customers want this?

An obvious answer is that they want it because they've been influenced by the supermarkets' advertising campaigns!

See also: